KHON2, the Fox and CW affiliate in Honolulu, is looking for an Integrated Digital Specialist (IDS) who is responsible for generating and growing digital marketing service revenue for the station. The IDS will be the station’s subject matter expert on digital services and will work, both independently and in conjunction with the KHON2 sales team, to achieve budgeted revenue goals in the digital marketing services area. The Integrated Digital Specialist will achieve this by professionally and effectively selling Amplify, KHON2’s Digital suite of digital marketing services/products (including targeted video, digital audience and reach extensions, SEO/SEM, and sponsorships) with the objective of advancing client objectives.
Responsibilities:
- Digital marketing services sales lead and subject matter expert in your market
- Develop and execute go-to-market sales strategies and tactics that result in exceeding personal and company revenue targets
- Establish, maintain and grow meaningful client relationships
- Generate new digital marketing services business and grow business from existing clients
- Be an effective educator and ambassador both internally and externally on the benefits of digital marketing for clients
- Meaningful contributor in sales meetings on digital marketing topics (ex. best practice sharing, industry trends).
- Assist with training sales team on digital marketing services
- Conduct educational forums and/or seminars for clients
- Be an effective partner with the market’s sales team in generating synergy revenue
- Effective closer
- Consistently communicate with clients
- Effective in “four-legged” call situations
Education:
- BA or BS in Business, Marketing, Advertising or Communications preferred
Experience:
- 1+ years of digital marketing or media sales preferred
- Significant knowledge of the local digital marketing services product offering and it’s effective use for clients.
- Effective communication and client presentation skills
- Ability to interact with high-level decision makers
- Ability to execute in an organization through collaboration and a consultative process
- Excellent follow-up, strong organizational skills and attention to detail
- Proven ability to meet and exceed sales goals
- Up to date on latest trends in digital marketing service industry
- Resourceful, self-motivated and a skillful multi-tasker
- Ability to manage account receivables for your book of business
- Proficiency in Excel, PowerPoint, and ability to become proficient on in-house sales systems
- Motivated, enthusiastic, self-starter who is able to work effectively both independently and collaborating in a team environment
KHON2 is a Nexstar Media Group station. We are an Equal Employment Opportunity employer, and offer competitive salaries and wages, and a standard benefit package that includes a 401K plan and medical and dental plans.
To apply for this position, please visit the Work for Us page on our website at www.khon2.com or go to https://nexstar.hua.hrsmart.com/hr/ats/Posting/view/6179.