webinars & RESOURCES

Social Media Is Shifting Again! Are You Keeping Up?

February 10, 2026
at 7am and (later) On-Demand

Every broadcast seller and manager needs to understand the seismic changes happening across social media right now. If your station offers social media services, staying ahead of the curve isn’t optional. It’s the difference between leading your market and getting left behind. And if your station doesn’t offer these services, someone else in your market certainly does(!), and you need to know exactly how they’re positioning themselves. 
 
This webinar session will push you to rethink what you know. We’ll explore the expanding influence of the non‑follower, how personalized feeds are reshaping discovery, what’s replacing the hashtag era, how users are reinventing social platforms in real time, and which metrics now matter far more than “likes.” Expect a fast‑moving, insight‑packed hour filled with practical takeaways you can use with prospects and clients immediately.
Register

Lori Lewis has an extensive background in broadcasting, starting out as an on-air personality and evolving into an award-winning Program Director. In 2008, she left day-to-day programming to lead the way and help brands better understand how to leverage social media.

Know. Like. Trust. Close the Deal. How to Build Stronger Sales Connections Faster

On February 11, Paul Moehring goes live on the Ten-Minute Trainer Network to break down one of the most well-known (and often misunderstood) principles in sales:

People buy from people they know, like, and trust.

In this live session, Paul will:

  • Break down what Know, Like, and Trust really mean in today’s sales environment

  • Show how to build authentic connection quickly—without sounding scripted or salesy

  • Share practical strategies to strengthen relationships and confidently move prospects to action

If you want to shorten the sales cycle, create stronger client relationships, and close more business with confidence, this session is for you.

📅 Date: February 11
⏰ Time: 11:00 AM CST
📍 Where: Ten-Minute Trainer Network (Live Stream)

SIGN UP TO PARTICIPATE NOW

And remember: you can empower your career
in just ten minute ANYTIME with the Ten-Minute Trainer video training.

Learn from industry experts in just ten minutes a day – whenever it fits into your schedule. 

It’s FREE with your HAB membership!

NASBA Broadcast Advocate
Ep. 9: The Future of Broadcasting through a CES Lens

In this episode of Broadcast Advocate, host Casey Jones (Michigan Association of Broadcasters) sits down with Fred and Paul Jacobs of Jacobs Media to break down what CES 2026 revealed about the future of broadcasting. From the rise of applied AI to the growing importance of companionship, collaboration, and presence, the conversation focuses on how broadcasters can intentionally claim their place in an increasingly crowded media ecosystem. Rather than chasing trends, the Jacobs brothers argue that the future belongs to broadcasters who engage early, make room at the table, and help shape what comes next.

VIEW ON YOUTUBE

Contact HAB

P.O. Box 61562
Honolulu, HI 96839
Phone: 808-599-1455

Jamie Hartnett, Executive Director

Jamie@HawaiiBroadcasters.com

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